ARTICLE AD BOX
by Luminita Enache, Elvira Scarlat, Andria Charalambous, Alan Duboisée de Ricquebourg and Karin Shields
September 9, 2025

HBR Staff/Pexels
Picture a routine team meeting at your company. Finance just circulated next quarter’s projections, and something feels off: Demand is wobbling, and costs are creeping up, yet the forecasted curve still rockets upward. Everyone knows the company needs an upbeat story and that suppliers and investors require rosy numbers. You glance around the room and sense that no one wants to be the naysayer. Do you speak up about the risks, or quietly “go along” with the optimistic spin?
Read more on Business ethics or related topics Personal ethics, Business management, Collaboration and teams and Organizational decision making

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